For customers, it is really troublesome to light birthday candles without a fire starter.
I have personally experienced that I bought a DQ cake for my child’s birthday at the Burger King in the shopping mall, but found that there was no fire, and I myself do not smoke. When I asked DQ, the staff said no, even if I asked Burger King. So I went to find a few other shops and they didn’t find any. In the end, I had to work hard for my old father to block the door of the men’s toilet for people to ask for fire, and the mall does not allow smoking, so I waited for 10 minutes to wait. And the child over there inserted the candles and waited expectantly for 10 minutes before lighting the candles and making a wish… The child muttered, “The cake shop can’t send a lighter or a match, it’s not expensive.”
But after 2021, this situation has gradually changed. More and more cake and bakeries have discovered the pain points and needs of customers, and have begun to purchase baking matches, just to provide convenience to customers. At first, they were bakeries in first-tier cities. Later, it expanded to the second and third tiers, and some shopkeepers in the fourth tier cities are still opposed to matches. They are very traditional in thinking. They think that I have made cakes in my life and have not sent matches for so many years, and it is dangerous. I will not give them. Therefore, as a match manufacturer that produces baked cakes, we began to popularize the knowledge of safe matches for shopkeepers:
① Matches may burn at 180 degrees Celsius for more than 20 minutes.
②Fangzhou Match produces all safety matches. As the name suggests, only when the phosphor paper is rubbed will it catch fire. When the matches are placed in the cake, the phosphor paper and matches are separated, which further increases safety.
③Transportation: Because there are only 1-5 matches, the quantity is very small, so there will not be too many problems in transportation.
The matches produced by Fangzhou Match Factory solve the above problems, and compared with lighters, we have talked about the reasons why baked matches are inherently more suitable than baked lighters:
① The cost of lighters is high
②The lighter is not safe
The last point ③ is also the most important and easily overlooked by people: the current baking matches are generally above 75MM. When you light candles, you don’t have to worry about burning your hands. This detail is very important, especially for children who light candles by themselves. The one that was burned, used a long-stemmed match, it is really fragrant!
Therefore, we observed the baking and ignition market and found that: first, customers gradually needed matches in cakes, so bakeries were forced to upgrade, and then a huge market of cake matches was born.
Therefore, we observed the baking and ignition market and found that: first, customers gradually needed matches in cakes, so bakeries were forced to upgrade, and then a huge market of cake matches was born.
